2022 Media Relations Analyst null

About Meltwater:

Our culture is based on a fundamental belief in people and the potential they possess. Our employees embody the ‘work hard, play hard’ spirit, and we are lucky to have some of the best and most talented people out there. We pride ourselves on taking great people and helping them do extraordinary things in a dynamic, global environment that fosters positivity, entrepreneurship, and teamwork.

With 20 years of experience in the field of online media monitoring, Meltwater is a global leader in media intelligence and social analytics SaaS solutions - helping to bridge the gap between Public Relations, Communications, and Marketing departments with an all-in-one solution powered by AI-driven insights. Through Meltwater's platforms, our clients are well equipped to stay on top of billions of online conversations and extract relevant insights - allowing them to strategically manage their brands and stay ahead of their competition. With 55 offices and 2,000 employees worldwide, Meltwater is a truly global partner to over 30,000 of the world’s most respected brands which rely on Meltwater to help inform their MarCom strategies and decision making.

Role: 

The Enterprise Client Success team focuses on elite servicing of our largest and most important accounts in AUNZ.

As a  Media Relations Analyst within this team, you will play a critical role in driving the adoption of our products, assisting our clients with proactive media campaigns as well as reactive work on crisis communications or spikes in organic media. Success in this position requires excellent client service skills, strong product knowledge, and the ability to thrive in a fast-paced and team-focused environment.

Responsibilities:

• A client-facing role where you work closely with Enterprise Account Managers to provide excellent analyst support to a portfolio of Meltwater’s clients with the largest wallet share in Australia and New Zealand
• Ensure that clients derive maximum value from their investment in Meltwater’s solutions, keep product engagement high and increase client growth potential
• Monitor client product usage data, health indicators, renewal dates and identify upsell and cross-sell opportunities, and pre-empt the Enterprise Account Manager accordingly
• Resolve complex client issues, collaborate with internal and external stakeholders to ensure timeliness, accuracy and quality of client deliverables, and ensure customer success
• Participate in regular meetings/business reviews with clients to understand customer milestones, identify potential gaps and how else to improve their customer journey with Meltwater
• Become an expert user on our SaaS platforms and extract reports by mining digital media and social media content based on each client’s individual parameters
• Analyse data streams from multiple media channels to measure the impact of clients’ brand marketing, public relations and social media outreach campaigns
• Conduct Masterclasses to existing clients and set them up for success
• Deliver positive client onboarding and implementation experience, and ensure well-executed & accurate solution roll-out
• Proactive identification of key trends within the industry to share with our client base
• In-person/online training to be provided to clients.

Requirements:

• Currently based in or willing to relocate to Sydney or Melbourne
• Hold full, unrestricted working rights in Australia (working holiday visa is not accepted)
• Attained Bachelor’s degree (preferably specializations in media, communications, journalism or marketing)
• Entry-level / up to 1 - 2 years of relevant work experience
• Dependable, diligent, independent and motivated individual
• Demonstrated business nous with an interest in the media / social media space
• Keen on progressing towards account management role and eventually carrying a sales quota
• Highly skilled at multi-tasking with the ability to adapt and learn fast
• Passionate about building relationships along with strong interpersonal skills
• Experience engaging clients of all seniority levels
• Dealt with complex or escalated customer situations, and able to navigate large organizations and gain executive-level buy-in
• Strong empathy for customers, plus a passion for influencing customer revenue and growth
• Ability to think outside the box as needed with an instinct for creativeness

What We Offer:

• Competitive remuneration package
• Fast career progression & empowerment in your role
• Flat hierarchy with diverse, high-performance & collaborative teams
• Global presence & a uniquely Meltwater culture like no other
• Both flexible work arrangements & vibrant offices with well-stocked pantries
• Generous vacation leave & work-life balance